Response rates vary across markets, so we at Latana always try to allow for a minimum 6 week period before delivering your first wave of results.
In this time, we gather information from you, formulate our survey questions, and qualify your survey with a mini launch. Once we get the results from our qualifying survey, we adjust if and where needed, and launch the larger data collection process.
Our Data Science team then collects this data, untangles it and feeds it through our MRP processor before we prep your dashboard and deliver your results.
Successive waves go through a similar process, but require less initial input as they build upon previous waves. While we still deliver according to our previously agreed upon timeline, the run time for successive waves are a bit shorter, with results delivered on a regular basis.
Still curious? Reach out to schedule a short intro call.